Marketing Space l Brands and Marketing in Nigeria

Jumia Travel in collaboration with Google has released a case study on the adoption of the Progressive Web App (PWA) as compared to the use of native apps (android & IOS). The Jumia team has...

Airtel Nigeria has been commended by the Lagos State Ministry of Youth and Social Development for its support to the just concluded Ibile Youth Academy, a week-long capacity building workshop organized to empower youths...

The 2017 two-week long HIV/Tuberculosis Awareness and Preventive Education Project has just been concluded in Anambra State. It is a Health Synergy of the TOTAL Group in Nigeria (TOTAL Nigeria Plc and TOTAL Upstream Companies...

As part of its corporate social responsibility (CSR), a leading indigenous Integrated Oilfield Service Company, RusselSmith Nigeria recently launched the Junior Safety Rangers Program, a safety awareness program aimed to teach students the basic...

Guinness Nigeria Plc has announced the appointment of Viola Graham-Douglas as its Corporate Relations Director, effective June 1, 2017. Mrs. Graham-Douglas started her career in the banking industry in Nigeria and worked in varied roles...

The Coca-Cola Company, through its music flagship, show Coke Studio, has merged Coke Studio Africa and Coke Studio South Africa into one, bigger, better Coke Studio Africa 2017. The merger increases the number of...

Non-alcoholic beverage industry giant and leading soft drinks manufacturing company, Nigerian Bottling Company Limited (NBC), has restated its commitment to environmental sustainability, during the 2017 World Environment Day celebration. While marking the global day...

Mr. Kelechi Nwosu, Managing Director, TBWA Concept has called on the SMEs in the country to adopt the techniques that would grown them through branding and marketing or face crashing. Nwosu made this call during...

In line with its ongoing restructuring, the management of Continental Broadcasting Services (CBS) has announced their commitment to increase investments in the television and radio businesses aimed at improving the viewing and listening experience...

Consumers across Nigeria have commended the ongoing #breakfastwithChivita100% campaign being deployed on television, radio, digital media and out-of-home platforms. The campaign which seeks to raise consumer consciousness on the many benefits of having a...