Marketing Space l Brands and Marketing in Nigeria

The unprecedented global health crisis has thrown up the need for businesses to have a crisis management plan as revealed in a research by leading public relations firm, CMC Connect BCW, a member of...

Chief Executive Officer of Terragon, Mr. Elo Umeh has explained the critical role, ownership of Customers First-Party data plays to Brands, and the exponential value they add in Online Advertising. Umeh who explained this during...

The Next Titan, Nigeria’s foremost entrepreneurial reality TV show’s crew led by its Executive Producer, Mide Kunle-Akinlaja and Joshua Idiong, Season 7 winner visited SIFAX Group’s head office today to appreciate the company’s support...

Nigeria’s leading customer-focused telecommunication company, 9mobile, has announced the deployment of its 4G Long Term Evolution (LTE) network in the ancient city of Ibadan. The launch of 9mobile’s 4G service in Ibadan, the Oyo State...

Leading professional services firm, PwC, has released its 10th global bi-annual survey of family business owners, which reveals the current thinking and outlook of 2801 family business leaders across 87 territories including Nigeria. Family businesses...

… Awosika, Ogunkoya, Badejo-Okusaya, Eiremiokhae to be honoured with LIFETIME awards The Industry Evening Summit, a flag platform to discuss the marketing and marketing communications industry in Nigeria, has concluded plans to host its second...

Chain Reactions Nigeria, one of the country's leading Public Relations and Integrated Communications Consulting firms and the Exclusive Nigerian Affiliate and West Africa's Preferred Partner of Edelman, the world's largest PR firm with presence...

AdTraders, a young, vibrant and pioneering media buying agency, has been launched to redefine the media buying industry in Nigeria. The agency is for an environment where the only certainty is change said Elo...

Leading consumer goods company in Nigeria, P&G, in partnership with the Federal Ministry of Trade and Investment (FMITI) and the Bank of Industry (BoI), provided access to trainings for over 700 SMEs during the...

To enable its customers to physically register for their National Identification Number (NIN) and link it to their SIMs without hassles or payment, Nigeria’s customer-friendly telecommunications company, 9mobile, has begun NIN enrollment in select...