Marketing Space l Brands and Marketing in Nigeria

In an increasingly challenging and volatile ecosystem, where more than 60% of carbon emissions within cities typically come from buildings, a real estate firm, The Address Homes, has emphasised the urgent need for property...

Following the success of the first tranche of Stanbic IBTC N100 billion Infrastructure Fund, the Series II, which was released in early May, continues to generate interest among investors. With the N15 billion Series...

As Agency and Prime Video moves to fulfill the Nigeria movie watching audience’s desires for a premium movie experience International on-demand subscription video and over-the-top streaming platform, Amazon Prime Video, has announced its partnership...

In its quest to play a leadership role in the integrated marketing communication sub-sector, the Advertisers Association of Nigeria (ADVAN) will host the industry practitioners and experts to an industry dialogue to discuss the...

Sinmisola Hughes-Obisesan, Creative Director for the Redefini Group, scores further honor, celebrating her well-deserved selection as a jury member for the Cannes Lions, the most prestigious advertising festival in the world. An icon in...

Marketing and marketing communications experts have urged marketers to rethink and put the customer at the centre of their strategy, and think beyond the four Ps of marketing if they want to remain relevant. They...

Nigeria’s leading children’s dairy brand, Peak 456 Growing Up Milk, celebrated this year’s Children Day on Friday, May 27th, serving 4–6-year-olds free nutritious breakfasts and gifts. The free meals served by FrieslandCampina WAMCO, makers of...

The Coca-Cola Foundation has awarded a grant to Growing Business Foundation (GBF) targeted at strengthening the plastic waste management value chain through its Empowering Collectors Initiative (ECI), designed to improve the largely informal plastic...

Abbey Mortgage Bank Plc has reported an impressive performance for the year 2021. During the year the bank had a rebound in its result, recording a N622 million profit from a loss of N4.3...

Indeed, you should be. Amidst Nigeria’s diverse cultures, rice is a great unifier for personal consumptions or for moments of celebrations. However, unlike some widely consumed foods, consumer priority for the age and quality...