The stage is set for the 10th edition of the Lagos Public Relations Industry Gala and Awards (LaPRIGA), Nigeria’s most prestigious night celebrating: professionalism, innovation, creativity, and leadership in public relations.
Scheduled for Friday, December 12, 2025, at the MUSON Centre in Lagos, this milestone edition themed “Nox Excellentia – Night of Excellence” promises to be a remarkable gathering of PR professionals, brand leaders, media executives, and communication enthusiasts from across the country. More than a glamorous evening, LaPRIGA has evolved into a platform that defines excellence and sets the tone for the future of public relations practice in Nigeria.
Over the years, LaPRIGA has grown from an awards ceremony into a movement — one that champions professional ethics, celebrates transformative campaigns, and showcases the individuals and organizations driving meaningful impact through communication. The event’s influence extends far beyond the stage; it fuels conversations about credibility, transparency, and the growing strategic importance of Public Relations in corporate and general life.
As anticipation builds for the 2025 edition, the nomination window offers practitioners and organizations the opportunity to reflect on their work, document their achievements and share compelling stories of impact. Nominations span a wide range of categories — from outstanding campaigns and innovative agencies to rising professionals making bold strides. Each submission is carefully reviewed by an independent panel of industry experts to ensure credibility, fairness, and recognition of true excellence.
But LaPRIGA is more than an awards gala. It is a celebration of community and shared responsibility. Each year, part of the proceeds supports the Extra Mile Projects, an initiative dedicated to individuals with Autism Spectrum Disorders (ASD). This act of giving highlights the profession’s commitment to not only shaping perception but also changing lives.
The 10th edition promises a refreshed experience — a fusion of fine dining, captivating entertainment, and moments of inspiration that reflect the brilliance of Nigeria’s communication landscape. It will be a night to connect, reflect, and honour those raising the bar for professionalism and creativity in Public Relations.
As the countdown to the “Night of Excellence” begins, practitioners, brands, and partners are encouraged to visit lagosnipr.com/lapriga to review the categories and criteria, complete your nomination form and be a part of the story of PR excellence in Nigeria.
