Firewood Jollof Nigeria, organisers of the much-celebrated Firewood Jollof Festival, has announced that the second edition of the event will enjoy strong support from leading brands including Access Bank, Devon Kings, MTN and Nestlé Nigeria.
The highly anticipated festival is set to hold on November 28, 2025, at Muri-Okunola Park, Victoria Island, Lagos, with the theme “Unifying African Jollof.”
This year’s edition promises to celebrate African culinary heritage, food innovation, and cultural exchange on a grand scale.
The inaugural edition, held in 2024, attracted thousands of food lovers, chefs and cultural enthusiasts from across the country. Building on that success, the 2025 festival aims to further promote unity through one of West Africa’s most iconic dishes, Jollof Rice.
Speaking ahead of the event, Chief Executive Officer of Firewood Jollof Nigeria, Ms. Chizoma Chukwueke, emphasised that the festival is more than a food event, it is a cultural preservation project that pays homage to the traditional art of cooking Jollof over firewood.
“The festival has evolved significantly since its inception in 2024, thanks to the growing interest and support from partners who believe in our vision. This year’s edition has attracted strong corporate backing from Access Bank, Devon Kings, MTN Nigeria and Nestlé Pure Life,” Chukwueke said.
She added that the festival will feature a variety of engaging activities including live cooking demonstrations, musical performances, interactive food experiences and, for the first time, a “West African Jollof” collaboration. This special segment will present a signature dish combining key ingredients and cooking styles from Ghana, Senegal and Kenya, highlighting the shared culinary identity that connects African nations while celebrating their unique regional flavors.
Marketing Advisor, Mr. Chibuzor Chukwueke, noted that this year’s edition will deliver an enhanced experience for attendees, with a focus on cultural immersion and entertainment.
“The team has implemented new structures and partnerships to elevate the festival to international standards,” he said.
Head of Regional Operations, Ms. Feyisayo Akiwotu, reaffirmed the festival’s commitment to sustainability and authenticity, adding that the use of firewood in cooking remains central to the brand’s identity.
Also speaking, Mr. Olufemi Oguntamu, Founder of Penzaarville Africa and a long-time supporter of the initiative, praised the organisers for creating a platform that bridges culture, community and creativity.
Oguntamu described the inaugural edition as “energetic and impactful,” predicting that this year’s festival will be “bigger, better and richer in experience.”
